Andrea Crouch On Fireside at Norterra, Phoenix & The Science of Selling a Home

Fireside, Norterra is an area so great that our guest today went from just selling homes there to buying her own home in the area. What are some of the things that attract buyers? How can agents look at a property through the eyes of an appraiser and what is the benefit of that? In this episode, broker and owner Andrea Crouch shares on her local area and how she helps clients buy and sell their homes more effectively.

Key Points

Norterra, Arizona

Norterra has about 1400 homes, lots of trails that aren’t too crowded, plenty of shopping and great community events and engagement.

An appraiser’s perspective on selling a home

Look at the property through an appraiser’s eyes. A client is looking at current and forward, at the current sale prices on the market. An appraiser is looking at the last few months so they are looking in the rearview, while the buyer is looking through the windshield.

How to price a house to sell fast

The sweet spot of selling a property is where it’s going to be able to sell quickly but still get a client top dollar. You want the highest price that benefits the seller, but will still appraise and still attract the buyer.

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