There’s a lot of information about buying and selling a home out there, but in a market that’s constantly changing, clients can go into the transaction with stale information. This is where an agent who prioritizes client communication can step in with information that’s relevant to the specific market, and the current market conditions.
Why does communication matter in a market like the one we’re in right now? Even in a market where inventory is selling fast, why do agents still need to put effort into positioning a listing effectively? What are some of the great things 85037 and Marley Park have to offer?
On this episode, husband and wife team, Thomas and Danielle Devor discuss their neighborhood real estate and how they are driving value in a crazy market
Key Points
Prepare buyers to focus on their end goals
If there’s multiple offers, the goal isn’t to get the best deal on the house, but rather to focus on the true end goal, which is for clients to get the home they want.
Focus on positioning the listing correctly
Pictures can be the difference between something selling fast and it sitting on the market. With everything being online, people go through pictures and look online before they look at the home in person. They’ve already made up their mind by looking at the online listing. Even in a great market where homes are selling quickly, positioning a home correctly is still important.
Communication is key
One of the biggest issues in this business is that agents don’t communicate enough. They are more focused on the transactions, the wins and the awards and the problem is right now, the relationship with the client, and communicating with them is far more important in this market.
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